FOR IMMEDIATE RELEASE
XRadio and SecondLife.Music Announce Strategic Partnership to Amplify Virtual and Global Music Communities
XRadio and SecondLife.Music are proud to announce a new strategic partnership aimed at expanding artist exposure, enhancing listener engagement, and strengthening the bridge between immersive virtual performances and global radio audiences.
Founded and operated by Ninja Antwoord, SecondLife.Music has become a leading hub for live virtual performances, songwriter showcases, and community-driven music discovery. Through this new collaboration with XRadio – operated by Jude Connors – both platforms will work together to elevate independent and virtual-world artists to broader audiences worldwide.
Partnership Highlights Include:
- Expanded Artist Reach: Select live performances, exclusive sets, and featured artists from SecondLife.Music will be showcased across XRadio’s broadcast programming.
- Collaborative Events & Shows: Co-produced content such as artist interviews, themed broadcasts, special events, and live performance highlights.
- Audience Engagement: Increased interactivity through listener requests, community feedback, and shared promotional initiatives.
- Cross-Promotion & Digital Integration: Joint marketing efforts across websites, social platforms, and event calendars to strengthen community visibility and artist discovery.
“This partnership represents a powerful next step for our community,” said Ninja Antwoord, owner of SecondLife.Music. “By working with XRadio, we’re extending the reach of our artists beyond the virtual stage and connecting them with music fans around the world who value originality and live performance.”
Jude Connors of XRadio added, “SecondLife.Music is a vibrant ecosystem of creativity and talent. Partnering with Ninja and his team allows us to bring fresh, unique performances to our listeners while supporting artists who thrive in innovative digital spaces.”
About SecondLife.Music
SecondLife.Music is a community-driven music platform dedicated to showcasing live performances, virtual events, and artist discovery within immersive online environments. The platform supports independent musicians, DJs, and venues while fostering meaningful connections between artists and fans worldwide.
Learn more at: https://www.secondlife.music
About XRadio
XRadio is an online radio network focused on curated music programming, independent artists, and interactive broadcasts. With a global listener base and a commitment to discovery and diversity, XRadio delivers engaging content across genres and formats.
Learn more at: https://xradio.zone
Press Contacts:
Ninja Antwoord — SecondLife.Music
Ninjaantwoord@secondlife.music
Jude Connors — XRadio
